We are always more careful about the ingredients in the products we use and by now we know what to avoid. No silicon that covers the skin and does not permit it to breathe naturally No mineral oils, which are petroleum derivatives, and tend to obstruct the...

On May 13th, there will be the first World Fair Trade Day, which has been instituted by the members the World Fair Trade Organization (WFTO) to celebrate “Fair Trade People” throughout the world through seminars, banquets, trade fairs, concerts and fashion shows. What is fair trade,...

Sustainable packaging is an issue that is trending strongly today, which affects consumers and therefore the company. The growing request for ecological and eco-sustainable materials is thrusting industries into doing greater research on this issue, to meet the needs of their customers who are more...

Hairstylists, being experts in haircare and beauty, are ever on the lookout for top quality professional products, capable of always guaranteeing exceptional performance and results. A skilful professional is also recognised by the products that he or she selects and uses on the job. Unfortunately, it...

Over the last few years, the concept of the green life style has been spreading more and more, as the mark of ecology and respect for nature have never been so important. It is no longer just a fad. Now it has become truly a widespread...

Green is not just the new 2017 Pantone color, it is also a true lifestyle and way of thinking, leading us to the desire to renew ourselves and get back into contact with nature. Green symbolizes rebirth, renewal and regeneration, letting us breathe, and gain...

“A collection needs a golden touch. Though he came from San Francisco, he was born in Milan! Ladies and gentlemen, let me introduce Marco Girotti!” These were the words used on the prestigious stage of #ElgonDays, to present Marco Girotti, the 2017 Elgon Global Artist, who...

Even though it has been three months since the second edition of Elgon Inspiring Days, the enthusiasm has not waned. The collection is quickly reaching every part of the world. So, we decided to interview Christopher Cameron, Elgon’s International Education Manager and co-creator of...

  Beauty without compromise In the world of beauty and cosmetics, two mega-trends are clashing. On the one hand, there is abstract beauty, the beauty on the runways and in fashion magazines. On the other hand, there is natural beauty, unique in its genre, which exalts...